Norderstedt, March 1, 2017 – Stephan Puls, 55, is taking over as Director of Media Department in the Business Unit Services at Lufthansa Industry Solutions on March 1, 2017. He is a journalist with a degree in education who has been working at the IT service provider as a consultant specializing in process consulting since April 2014. Puls came from the Frankfurter Allgemeine Zeitung, where he was in charge of the publisher’s production processes. Before this, he was Senior Consultant at the TMI Group, as well as working in executive positions at Hubert Burda Media and the Heinrich Bauer Group. Stephan Puls will report directly to Ingo Pietruska, Vice President Services at Lufthansa Industry Solutions.
“Digitization offers media companies an opportunity to ensure their economic success with new forms of journalism, leaner corporate processes, and innovative business models,” Ingo Pietruska emphasizes. “In our Media Department, we bundle many years of experience in this field and use it to help media companies position themselves so that they will be fit for the future.”
Lufthansa Industry Solutions provides consulting for media companies and agencies on the topics of innovation, digitization, processes, and strategies. Additional core competences include providing mobile solutions and big data analytics. This enables media companies to adjust their offers to user behavior in real time and strengthen their relations with customers. What is more, this Lufthansa subsidiary provides publishing houses with VI&VA® (Verlags-Information und Verkaufs-Anwendung – publishing information and sales application), a completely digitized and integrated ad system that is a full-scale app for advertisements, project management, and distribution either on-premise or in the cloud.
Lufthansa Industry Solutions is a service provider for IT consulting and system integration. This Lufthansa subsidiary helps its clients with the digital transformation of their companies. Its customer base includes companies both within and outside the Lufthansa Group, as well as more than 200 companies in various lines of business. The company is based in Norderstedt and employs more than 1,200 members of staff at several branch offices in Germany, Switzerland and the USA.